All too often, companies spend large amounts on production and editing of high-quality videos, without thinking about how they will actually be seen. The result is that, instead of a bright, engaging and visually grabbing display, important videos are shown using low-resolution projectors, or even a simple screen that is too small to be anything more than an afterthought to customers. For this reason, video walls are becoming key to companies looking to make a strong impression. From creative LED screen entrances, to auditorium viewing screens or even artistic structures incorporating the video itself, video walls have emerged as a versatile and unique alternative to help companies stand out.
When it comes to church service, modern times have encouraged us to think outside the pew.
While some still prefer the traditional hymnals, pulpit, and big church choir, most churches are modernizing in various ways. The use of dynamic LED screens is one example. And the options are plentiful!
Learn more about LED screen options in the house of worship at pixelflexled.com/house-of-worship/
Everyone wants to upgrade to digital signage. However, those unfamiliar with the technology may initially be intimidated by the various components necessary to create a digital signage network, deeming it far too complex and time-consuming. Never fear! Whether for revenue, branding, education, or information, this guide will help stakeholders navigate the basics of digital signage solutions.
What Is Digital Signage?
The proliferation of digital signage in public spaces has reached mass proportions. From LED video walls to LCD to projection, digital displays are used everywhere, including restaurants, airports, stadiums, museums, stores, hotels, on roadsides, and even in schools. From displaying content such as digital images, video, streaming media, and information, digital signage can provide way-finding, instructions, marketing information, advertising, and so much more. The only limit to a digital signage network is the imagination.
For businesses, digital signage can be used to provide messages, services, and notices to clients. They can provide ads to customers in the forms of digital posters and moving ads. They can even stream RSS feeds, live TV, and social media. Digital menu boards simplify offering and price changes for restaurants and other service providers. Used outdoors, messaging on digital billboards and smaller displays can also be easily changed, offering maximum flexibility at a very low cost. Further, audience targeting can be redirected based on the time of day, the day of the week and special days throughout the year.
You Mean I Can Afford a Video Wall?
In years past, video walls were considered a cost-prohibitive extravagance, used typically in large venues such as stadiums, malls and casinos. Today, however, expansion in technology and decreasing costs are resulting in video wall installations in more and more locations, both indoor and out. Although LCD is currently the more popular choice, LED is gaining ground rapidly as manufacturing prices continue to drop.
An LED video wall is a solitary screen comprised of multiple Direct View LED displays (also known as DV) that work cohesively to display content. Durable and long-lasting, LED screens are very efficient, and thus, very cost-effective to operate. Unlike a standard light bulb, LEDs are illuminated by the movement of electrons in a semiconductor material, containing no filament that can burn out or run hot, opening up a wider variety of applications when compared to the hotter-running filament-lit signs of the past. And as LED pixel density continues to shrink, the popularity of LCD over LED shrinks in pace. Further, between the two, only LED can achieve “true black,” providing sharper images and bolder contrast.
Award-Winning Displays from PixelFLEX
With a wide variety of award-winning LED displays, PixelFLEX can help create nearly any size and shape screen. Our display systems are seamless, providing clear and detailed images. We have a large range of creative solutions—from 1 to 100mm, available in either indoor, outdoor, or curvable configurations—that will increase curb appeal, target impulse buyers, or simply attract attention. An LED video wall solution from PixelFLEX is a convenient, compelling and cost-effective way to reach your viewers dynamically while increasing brand recognition.
LCD video walls were once the only way to create a large video display. With the advent of large format LED displays, LCD video walls now look like a bunch of TVs in a grid that distract from the content they are intended to promote. On the other hand, LED displays present a seamless digital canvas unrestricted by frames or conventional dimensions.
In addition to the visual benefits, front-serviceable LED walls also facilitate faster and less expensive maintenance activities. Combined with the drop in price of fine pitch LED panels, replacing an LCD video wall with a large LED display is more affordable than ever.
For something as ubiquitous as air travel, the stress of the airport process is inescapable. Delayed flights, long wait times, luggage fees– they’re part of the flying experience that don’t seem to be going anywhere, and it’s leaving travelers unhappy. A 2017 Kelton Global survey claimed 97 percent of passengers had some issue with the airport process and experience. How do you begin to approach these staggering numbers? One approach, which hits on aesthetic and practical solutions, is robust digital signage. Learn more about how LED walls both traditional and creative are enhancing the customer travel experience.
Listen to the entire podcast below.
When it comes time to selecting an LED video wall or screen rental for your event, if you’re not an AV expert, the options can be overwhelming. Although understanding and interpreting industry jargon can be a challenge, educating yourself on the specifications and configurations of different display technologies will help you make the best decision for your unique event and space. As you peruse the options, there are a few considerations to keep in mind.
Choosing the right display for a video wall can be overwhelming and confusing. Screens are growing in size, resolutions are increasing, and there are new, more advanced video display options available each year. The first question to address is whether to use an LCD or LED display. Before deciding, it’s important to understand the purpose of each.
Advantages of LCD Video Wall Displays
LCD, or liquid crystal display, is a type of flat panel that has been popular for years, not only in video walls, but most smartphones, computer monitors, and television screens. An LCD panel is constructed by sandwiching a layer of liquid crystal between two pieces of polarized glass. Liquid crystal is a fluidly flowing material with molecules that can be oriented by applying an electric current. However, liquid crystals don’t produce their own light, necessitating the use of backlights positioned behind the glass to illuminate the display. LCD displays are bright, affordable, reliable, and produce brilliant, fluid color. In addition, LCD displays are extremely high-resolution and able to display text, images, and video in sharp detail, making them a great option for video wall applications.
Advantages of LED Video Wall Displays
A direct view LED display uses thousands of light-emitting diodes to create an image. Unlike LCDs, the LEDs don’t require a backlight, instead producing colored light when a particular voltage is applied to them. Red, green, and blue LEDs are grouped on the panel, creating the full-color pixels needed to produce an image. LED displays were once a lower-resolution option largely used outdoors, but the development of smaller LEDs in recent years has produced much higher resolutions suitable for indoor video walls. LED displays are bright, reliable, energy-efficient, and offer the best color accuracy and refresh rates of any display type available today. These qualities make LEDs an excellent choice for large-scale digital displays that demand high-impact visuals.
Comparing LCD and LED Displays
When LCDs are tiled together to create a video wall, bezels are visible between the individual panels. By contrast, LED panels have no bezels, so they can be tiled together to form a completely seamless video wall. Higher-resolution LED walls are still several times more expensive than comparable LCD displays, but offer a longer lifespan, with less color matching and burn in issues. LED tiles are also lighter than most LCD walls, and perhaps most importantly, much brighter.
PixleFLEX Can Help You Decide Whether an LCD or LED Screen is Right for You
With so many different factors to consider, it can be confusing to choose between an LCD or LED video wall. The experts at PixelFLEX can help. PixelFLEX strives to help our clients find a custom solution perfect for their unique needs.
To find out more, visit https://pixelflexled.com/products/.
Benefits of LED Screens
The point of events is to wow people, right? LED screens are becoming more and more popular at events due to increasing technology capabilities and affordability. Live productions of all shapes and sizes can benefit from LED screens and visual aids can significantly enhance almost any experience for everyone involved. Productions can run the risk of encountering screen size and outdoor projection limitations, but these obstacles can be easily overcome with LED video screen rentals. Consider an LED screen for your next event, you won’t regret it. Here’s why LED video screens are a great addition to any event.
LED video walls make every seat the best seat in the house. Screens have an array of advantages over competitor technologies. When it comes to outdoor, long-distance visibility, LED screens have no competition. These screens can be scaled to any size, allowing the screen to be seen from hundreds of feet away in broad daylight, giving every attendee a first-class, front-row experience.
LED walls bring clarity and vibrancy to any event. Models available in LED video screen products range in maximum brightness. Some are bright enough for only indoor use and some are bright enough for outdoor use. Even screens with the lowest brightness can resist much higher ambient light environments than typical projector setups. Events with direct sunlight on a screen, the brightness of the screen should be in the range of 5000+ nits (Nits are a measure of brightness per square meter of area, this is a different unit of measurement to how projectors are rated.)
Why is this important?
Customizable features on a video wall can be constructed and personalized based on your event’s needs. FlexTour tiles are specifically designed for touring and live event deployment, and provide a robust set of features to enhance attendee experience. FlexTour tiles can be customized to provide a personalized experience that gives life to the vision of event planners, while providing first-class viewing experiences for attendees.
LED screens have become a mainstay in the large event category with their optimal picture resolution and capability to emit high light levels. When you are looking for an LED Video Wall event company to hire make sure you go with one that guarantees that the set design will provide high-quality visual communication and be sure they’re able to tailor all of the LED screens specifically to your event. You can build LED big screens of almost any size and shape. With LED video walls you’ll wow your audience with the best in LED technology and give them an experience they won’t forget. At PixelFLEX, we strive to give you a quality solution that makes your LED wall work the way you intend it too.
Sometimes the way to clear up a situation is to simply make the image a bit clearer. Those metrics are different for each space. On today’s podcast, our host spoke with Mark McIntosh from PixelFLEX. They discussed the relationship between resolution and install space, the impact of average viewing distance, and how resolution can actually impact content. “I encourage anyone that is thinking about using LED at a show or using it for your corporate board rooms, or using it for an installation in your business, using it for your concert, whatever the use is; just stay close in contact with either the provider or the manufacturer of the product that you’re using, so that you know those resolutions, and you create specifically to that,” McIntosh said.
Listen to the whole podcast below.
The budgets for colleges and universities are tighter than ever and administrators are feeling the pinch. On the surface, it can sometimes be hard to justify the outlay for a dynamic LED display. However, when used properly and in the right environments, LED displays actually generate the revenue to not only pay for themselves, but also to help fund other essential campus activities. Let’s take a look at some ways to monetize LED displays in higher-education institutions.
Attract the Best and Brightest
Today’s teens have grown up using digital displays each and every day. So when prospective students visit your campus, they will be looking for advanced digital displays as a sign that your school is on the cutting-edge of technology. Digital signage and video walls placed in key locations can be used for wayfaring, to highlight campus facilities and events, and to share positive social media posts. And since digital displays are fully customizable, you can even welcome the day’s visitors by name. It all adds up to a “wow factor” that will help sway potential students who may be on the fence as to where they’ll be spending their tuition dollars.
Expand the Reach of the Classroom
Video walls in a classroom or lecture hall can help bring dry lessons to life. In addition, interactive video walls encourage active learning and collaboration between students and faculty. A connected classroom allows students to easily interact with business leaders and subject matter experts from across the globe. It also allows your school to improve student retention by offering innovative, specialized courses of study and individualized degree programs without the economic burden of hiring additional faculty. Finally, with an interactive video display, you can extend your institution’s reach by seamlessly offering courses in remote locations, reaching a wider paying audience.
Increase Revenue by Being a Good Sport
It’s no secret that top-tier college football and basketball programs generate hundreds of millions of dollars for their schools each year. One of the ways they do this is with paid advertising on gigantic outdoor stadium displays, video walls in common areas, and digital scoreboards. But even smaller digital displays can be used to generate significant advertising revenue and highlight merchandise and concessions. You can also encourage social media sharing that raises your school’s profile and creates engagement among alumni–leading to increased donations to your athletic programs.
Create Engaging Marketing Messages
Your school likely creates many high-quality marketing messages for use on local television stations, during televised events, and on your website. Add that content to your digital signage content rotation in gathering places to build school pride and help ensure that students continue to pursue their education at your institution. At your dining hall and food stands, digital signs can be used to increase revenue by advertising your most popular and high-profit items and assist customers in making quick decisions. Additionally, your student union, the campus bookstore and on-campus vendors might want to provide information about special sales, book buyback dates, and other offers for students and faculty.
PixelFLEX® Can Help School You in LED Display Solutions
PixelFLEX® offers a wide variety of award-winning LED displays in virtually every size and shape including indoor, outdoor, and curvable configurations. Our LED display systems are seamless, providing clear and detailed imaging. Whether you are looking to create dynamic learning environments, generate revenue, or foster recruitment, PixelFLEX® LED is the answer.
To learn how Stanford University was able to utilize PixelFLEX to meet their LED needs, check out the link below.
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