Transparent LED Screen
Be carefree at Tru by Hilton Deadwood, attached to Cadillac Jack’s Gaming Resort. The hotel is steps from historic Main Street and close to museums and one-of-a-kind spots that make travel fun. It’s energetic, yet relaxing and comfortable. It’s familiar, and it’s also unexpected. It’s completely unprecedented, it’s uniquely Tru.
As the most recognized name in the industry, travelers all over the world have been saying “Take me to the Hilton” for almost a century. And because of their innovative approach to products, amenities and service, Hilton continues to be synonymous with hotel across the globe. Hilton Hotels & Resorts remains the stylish, forward thinking global leader of hospitality – and they help make traveling easier with their smart design, innovative restaurant concepts, authentic hospitality and commitment to the global community.
Tru Hotel by Hilton sought a transparent LED display to capture the attention of patrons at the connected Cadillac Jack’s Gaming Resort. Consolidated Construction on behalf of Tru Hotel partnered with PixelFLEX™ to install FLEXClear LED panels above their main entrance to use to help pull in patrons as well as advertise events inside the casino. The high brightness capabilities and transparency of FLEXClear allows Tru Hotel to display dynamic video content without sacrificing natural light that entered their lobby.