PixelFLEX Expands Popular FLEXLite Line with FLEXLite Plus Curveable Touring Panels

New PixelFLEX Premier LED Tile Designed with the Rental Market in Mind

 

Nashville, June 4th, 2015 – LED screen manufacturer PixelFLEX, known for their lightweight and flexible video screens, has designed and released an enhanced version of the FLEXLite LED tile known as the FLEXLite Plus.FL_QuadFeature_Box

The original FLEXLite series was designed for clients who wanted an economical solution to meet the needs of permanent installations and lightweight screens. The FLEXLite Plus line builds on the FLEXLite’s success by adding very important features for the LED rental display and touring markets.

Currently available in 3.9, 6.9 and 8.9mm pitches, the FLEXLite Plus line features a curveable and rigid product in one frame that is capable of creating a 15-degree curve in either direction via the unique radial fastener – the greatest curve in any PixelFLEX product line to date. It also adds positioning guide pins and captive screws for safe handling of high module changes. Optional touring frames are available in one and two meter configurations, allowed rapid, large-scale wall building.

FLEXLite Plus builds on its outdoor offering with IP65 front and rear protection. All PixelFLEX products feature Neutrik True 1 and Ethercon power and data connections. Outside brightness and high refresh rates are standard in the FLEXLite Plus line. Like all FLEX products, the FLEXLite line easily connects to any computer with a DVI-D or HDMI connection.

“The FLEXLite has been one of our most successful products to date, so we decided to make it even more feature-rich by adding those things demanded by the rental and touring markets,” said Jeremy Byrd, Chief Executive Officer of PixelFLEX. “The weather rating, higher degree of curve and the dependable extreme brightness of the FLEXLite Plus is something our customers wanted, so we gave it to them.”

For more information on PixelFLEX and its growing line of lightweight LED video screens, visit PixelFLEX at pixelflexled.com. Follow them @LEDCurtain and on Facebook.

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PixelFLEX LED Screens Give Manhattan Residents a Look Inside Hunter Douglas Window Treatments

Hunter Douglas Installs PixelFLEX LED Screens for Interactive Digital Signage

 New York, May 1st,2015 – Hunter Douglas recently implemented a PixelFLEX FLEXLite LED video tiles installation for their intimate, eye-catching window treatment display in the front window of Gracious Home, a Manhattan home décor store.

Hunter Douglas contracted innovative designers from RockTenn to design and execute the display on the Upper East Side. Industrial Designer Brett Mellor and Project Manager John Digney, along with a team, took the idea of looking into other’s homes to create a unique design using PixelFLEX FLEXLite 6.9mm LED tiles to showcase Hunter Douglas’ motorized window treatments. PixelFLEX sales representative Jon Lewis assisted in the purchase.

Set behind furniture and a motorized blind, a 7′ tall by 4.5′ wall presents viewers with a black and white video of a woman’s silhouette getting ready for her day, taking care of her home and preparing for an evening party. In order for this display to work in a bold and exciting manner, the technology had to combat the conditions of harsh daylight, small depth and height and significant visual noise on the street.

“We needed something that was bright enough to compete with daylight because, as opposed to colored images, with the black and white you need a lot of contrast. So we had to have the high power of LEDs to really put out that white in order to have the contrast of the silhouettes,” Mellor said. “The product that we picked was partly based on the cost, and also the ease of installation for what we were doing. It was simple to attach onto the back wall of the space we were given.”

The six-minute and 44 second-long video combined with the movement of the blinds and par can lighting worked in unison to create different times and activities throughout the day, resulting in a digital presentation that causes potential customers to do a double take.

Available in both indoor and outdoor options, the FLEXLite LED option was designed for clients who asked for an economical solution to meet needs for permanent installations and lightweight event screens. The tiles are available in both indoor and outdoor options varying in resolutions from 3-12.5mm, and are designed as the ideal video solution for tradeshows, other events and digital signage.

“Jon Lewis was key in helping us to understand how the wall worked, and we could orchestrate the three different elements in concert with her day as it goes from morning, to afternoon, to evening,” Mellor said. “Which worked out very well and everybody was very excited about.”

For more photos click here.

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Leading LED Screen Manufacturer PixelFLEX to Feature FLEXCurtain HD to Kansas City Market at PLASA Focus 2015

PixelFLEX Takes LED Video Screens Known for Being Flexible and Lightweight to 2015 PLASA Focus

Nashville, April 27, 2015 — PixelFLEX, the leading provider of flexible and lightweight LED video screens, will be returning to PLASA Focus at the Kansas City 2015 trade show with its new FLEXCurtain HD LED video wall, a physically lighter video product designed for a new variety of needs.

Displays for the FLEXTile, FLEX Lite and FLEXCurve will also be featured for the two-day convention that takes place May 20 and 21 at the Kansas City Convention Center. This will be PixelFLEX’s fourth time attending a PLASA Focus event, following the successful PLASA Focus in Orlando in February of this year.

PLASA is a pro-active trade association sponsored by Lighting & Sound America and Protocol magazines. Each of PLASA Focus’ regional and international events showcases the latest in professional audio, lighting, AV and stage technologies with much of the gear making its U.S. debuts from international launches. Visitors of the Kansas City event can look forward to new products, world-class speakers, special events, live demo areas and the industry’s best networking opportunities.

“PixelFLEX has made a definitive mark in the LED world both in Nashville and through the rest of the country and world,” said David Venus, PixelFLEX Director of Marketing. “Attending PLASA Focus as a vendor is a more intimate way for us to get the word out about how unique our products are, especially the FLEXCurtain HD. The set up of this event allows us to develop more meaningful relationships with our customers, and hopefully give businesses and concert producers solutions to problems that they didn’t think they could solve.”

PixelFLEX products are drastically lightweight compared to industry standards, and can be connected using any computer with a DVI-D connection. Notable customers including Luke Bryan, Alan Jackson, Casting Crowns and Thompson Square have chosen PixelFLEX for the clear resolution and how drastically PixelFLEX products cut down on storing and transportation costs.

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Mount Olive Township Performing Arts Center Acquires PixelFLEX FLEXCurtain for Wow Factor and Portability

Performing Arts Center Finds Ease and Efficiency in Flexible LED Video Wall

Nashville, March 30, 2015 – An impressive performance of The Little Mermaid gave the head of Mount Olive Township’s Board of Education, Dr. Larrie Reynolds, the plan for a final visual touch for the performing arts community – a 25mm PixelFLEX LED FLEXCurtain video wall.

Reynolds and Mt. Olive Performing Arts Center Technical Director Trevor Campbell turned to the portability and high definition that the FLEXCurtain is recognized for.

“We wanted it to be portable and that’s what sold us on it – that you can just take the curtains down and wrap them up like sleeping bags, and put them in road cases to transport,” Campbell said.

When it’s not being deployed at the middle school for their productions, Mt. Olive’s FLEXCurtain will be housed at the 1400+ seating performing arts center’s central location at the high school. Having hosted acts such as Jim Breuer, The Glen Miller Orchestra and The Dallas Brass and Glen Burtnik, the center will go on to offer the benefits of the FLEXCurtain to future musical, theatrical and comedic performances.

“Everyone knows me around the district, so I go over to help at other schools and the secretaries and the teachers are like, ‘oh yeah that LED wall curtain thing was really crazy, I couldn’t keep my eyes off it,’” Campbell laughed. “It’s kind of been the talk of the town, really.”

Weighing at 67 lbs. per panel, the FLEXCurtain offers Mt. Olive’s performing arts center video capabilities when other LED video panels cannot do the job due to weight constrictions. The PixelFLEX series of LED video walls also offers ease of use, making training efficient for technical and video directors who are new to LED video technology.

“For the vast amount of uses that Mt. Olive will get out of it, the FLEXCurtain was an obvious choice for them,” said PixelFLEX Senior Sales Representative Will Dickey. “Continuing to see the different applications our clients use all of our products, but specifically this one, is huge for everyone involved, and the FLEXCurtain will only continue to enhance and become more accessible and ideal for those looking for high quality and sensible LED video solutions.”

See more photos here.

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Country Songstress Sunny Sweeney Uses PixelFLEX FLEXCurve LED Screen in Music Video to Tell the Story of “My Bed”

Bold LED Screen Reveals Contrast in Heartbreaking Ballad Music Video

 Nashville, March 25th, 2015 – Sunny Sweeney’s duet with Will Hoge of “My Bed” doesn’t dance around the heartache at the end of a failed marriage, and is reminiscent of the classic country days of a George Jones and Tammy Wynette duet. The Parnelli Award-winning FLEXCurve LED tiles from PixelFLEX gave Steve Emley the punch and story-telling capabilities to shoot a music video with the boldness and contrast needed for the song off the country songstress’ new album, Provoked.

The video is a two-scene set up, with Sweeney and Hoge performing on a white bed against a stark, black background. Emley’s idea for the chorus was to have a complete opposite, almost oxymoronic feel to the forlorn meaning of the song. Sweeney and Hoge sing into a vintage microphone while the FLEXCurve blasts imagery of blissful wedding days and happier times.

Music video director Michael Poncé worked with PixelFLEX Project Manager Mark McIntosh to design the scenes to convey a direct and immersive emotional setting using the LED video wall.

“Actually having the LED video wall during the performance was great because one, they show up great on camera, and two, it helped to shoot a better story and ultimately helps to tell a better story,” Poncé said. “I think you get a better performance out of the artist – they’re also seeing the imagery some of the time, and it works a little better than something a little bit more traditional than a big wide, empty space. It’s one more tool to tell a story. And they can be used for any other type of music video to tell a story.”

The FLEXCurve screen can be curved from -10 to 10 degrees, allowing both concave and convex contours like the one used in the “My Bed” music video. With a refresh rate of more than 1200Hz, it is extremely camera-friendly and perfect for television and film. The curvable LED screen is currently used by many touring acts including reigning Academy of Country Music Entertainer of the Year Luke Bryan and movie star and rapper Ice Cube.

For more behind the scenes photos and to see the video click here.

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44 Designs Chooses PixelFLEX FLEXLite LED Tiles as Part of Expanding Video Inventory

44 Designs Continues Relationship as PixelFLEX Production Partner with FLEXLite Purchase

Nashville, March 17th, 2015 – Concert and video production and design house 44 Designs purchased 32 6.9mm PixelFLEX FLEXLite LED video panels as an addition to their video inventory.

After more than a decade of providing exemplary lighting and set design, 44 is making video production a priority for its artists. A long-term relationship with PixelFLEX production partner Elite Multimedia Productions and experience with PixelFLEX LED panels led 44 Operations Manager Clayton Thornton to the decision for the purchase.

Fast set up and tear down of the lightweight, modular LED panel factored into the benefits the FLEXLite provides 44 on tour.

“When we do a bus and trailer tour, and you’ve just got a few guys out on the road with it, you’ve got to make the most of the space they have on an eight by 15-foot trailer,” Thornton said.

44 quickly put the FLEXLite tiles to work. They were used at the “Discovering Lucy Angel” premier at the Franklin Theatre, and are currently on tour with Arlo Guthrie. The tiles are readily booked through the summer, so consequently ease of use was an added bonus to the new inventory.

“It’s very easy. I show the guys how to do it once and they’ve got it,” Thornton said. “With some of the walls we’ve used in the past, there’s all the software we have to go through and figure out the secret passwords, what tab to open up, how many panels you input, and it gets a little bit more confusing. But with the processor built for us, it’s so easy and I haven’t even had to do tech support over the phone with them once.”

“44 Designs has used PixelFLEX in many of their touring and corporate production designs for a few years, so when they decided to invest into our brand and add it to their inventory, we were very excited,” said David Venus, PixelFLEX director of marketing. “They output high quality designs and we are glad to be a part of their continued growth and success.”

“This is only going to strengthen the relationship between 44 and PixelFLEX and Elite because we’re just down the road from each other, and we consider PixelFLEX a great asset and a great resource to our network in Nashville. I look forward to where this is going to take us.”

For more information on 44 Designs, visit them at 44designs.com.

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Precision Planting® Upgrades Their Mobile Planter Technology Institute with PixelFLEX FLEXTile LED Tiles

PixelFLEX Provides Customized, Modernized, Dynamic Video Solutions to Mobile Video Trailer

 Nashville, March 5, 2015 — Agricultural technology manufacturer and educator Precision Planting updated the user experience for their unique Planter Technology Institute, a mobile educational and promotional 53-foot trailer that travels to growers nationwide, with the high definition PixelFLEX LED FLEXTiles.

After utilizing high-maintenance short throw projectors and televisions, Precision Planting engaged AV partner AVSC to improve the visual impact of the mobile display. PixelFLEX was chosen to create a dynamic and mobile visual environment.

“We thought this would be the best solution for our trailer moving forward, because we had seen it in action, we had seen the clarity and the definition, and we felt like it would be the best bang for our buck,” said Precision Planting Marketing Manager Sean Arians.

The lightweight LED tiles are a perfect match for the application, saving time and money in conjunction with the video trailer’s full and constant touring schedule. PixelFLEX also managed the integration of the old system with new technology components to give Precision Planting more capabilities with their system as their teaching program platform continues to grow. The video wall was comprised of 30 LED panels to create a 15.75-foot-wide by 4.725-foot-tall space that was built onto a custom shock-mounted frame to minimize vibration from constant coast-to-coast travel.

The FLEXTile LED proved to be the high standard of flexibility and roadworthiness Precision Planting needed. With the 3.75mm LED tile, the quality of the video footage and viewing distance grants growers an engaging and dynamic educational setting.

“Customers are impressed when they see something that’s that sharp and clean when they get into the trailer, so it’s an enjoyable experience for them,” said Arians.

After starting its educational tour through Indiana, Michigan, the Dakotas and more of the Midwest region, the Precision Planting video trailer will continue through March picking back up again in June to reach more farmers with assistance in producing their best yield whether that be through mechanical or technological solutions.

“The flexibility of the FLEXTile is a big part in what makes this tile stand out from the rest of the LED market,” said PixelFLEX Director of Marketing David Venus. “This product is a long term solution that will enable Precision Planting’s mobile Planter Technology Institute to thrive while assisting growers in reaching their goals.”

See more photos of the install

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PixelFLEX Creates Custom LED Video Displays for True Religion Jean’s Bold New Message

True Religion Utilizes FLEXDisplay to Create Impactful, High Resolution Digital Signage

 Nashville, March 3, 2015 — “Be So Bold” is the catchphrase surrounding luxury brand True Religion’s new marketing campaign. While encouraging consumer’s personal statements of daring fashion, True Religion made their own bold statement with the introduction of custom PixelFLEX FLEXDisplay LED video stands in a group of their top stores.

The FLEXLite 3.9mm LED screens reside in custom displays built to be a part of the store design concept and create a more compelling and immersive digital signage experience compared to traditional televisions and paper signage. True Religion built dynamic, customized content to display promotions and immersive experiences for increased customer foot traffic. The capabilities of the screen and the imaginative content combine to create what Vice President of Omnichannel Commerce and Digital Innovation John Hazen at True Religion, calls a “Trojan Horse.”

“They get people to stop and look at a brand when they otherwise might not be interested,” Hazen said. “And that’s what we’re trying to do. The content we display is complleing on its own, it’s not a hard sell. It is brand right and compelling visuals.”

PixelFLEX installed the FLEXDisplays in order to increase foot traffic and revenue just in time for the 2014 holiday season, and True Religion has decided double down on another group of additional stores. The change marks a more efficient option for promotional material versus printed signage of the past.

“It [paper signage] is incredibly expensive,” Hazen explained. “These are large cardboard or foam signs that we are usually overnighting or mailing two-day air to stores across the entire United States and Canada. So the idea of not doing that any more and being able to change out the signage library color palette four times a year is incredibly attractive.”

The content management system provides headquarters the ability to change all signs at a time, a few, or even a single sign to deliver content or promotions based on a geographical area. Making the changes digitally means a faster turnaround at a much lower cost.

“By the end of the first quarter, we’re going to have these in 30 out of our 100 full-price stores, so when it comes to our full-price business, we are going to have the ability to turn our content on a dime and allow us to be much, much more nimble than our competitors,” Hazen said.

“In today’s fast-paced world, you only have a few seconds to catch a potential customer’s eye as they pass by. You have to rise above the advertising congestion,” said PixelFLEX Director of Marketing David Venus. “Using LED signage gives you the ability to create a much more personalized, interactive and impactful message, and we only see this market continuing to grow.”

“Providing flexible LED solutions is a hallmark of PixelFLEX,” said PixelFLEX Chief Operating Officer Monty Rains. “In this case, we listened to what True Religion was trying to accomplish and developed a customized solution for their digital signage needs. Our flexible design allows the client to increase or decrease size, add mobility and wireless updating to the FLEXDisplays based on changing needs.”

“The PixelFLEX team bent over backwards when it came to the installation of these,” said Hazen. “They put in a really herculean effort to get these done before the holidays. Every store that we went into had an unexpected issue that could have easily been a showstopper that day, and the guys worked around it for us. So the service provided in installing these things with some wacky hours, unique circumstances and a unique set of problems was absolutely amazing.”

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PixelFLEX Installs World’s First Two-Millimeter Convex LED Video Wall

High-Impact LED Wall the Center of New VIP Lexus Lounge at Bridgestone Arena 

NASHVILLE, TN — The world’s first 2mm convex LED video wall was installed by PixelFLEX in the new VIP Lexus Lounge at Nashville’s nationally acclaimed and award winning Bridgestone Arena.

The Lexus Lounge was recently added to Bridgestone Arena to transform the VIP experience of visiting fans. The private 450-member club boasts the PixelFLEX FLEXUltra LED wall that is 47 feet in width and 7 feet in height behind the bar, displaying a panoramic, high definition view of Nashville Predators games and other entertainment events held within the facility.

“Our mission at Bridgestone Arena is to be the number one sports and entertainment venue in the United States, and the building of the Lexus Lounge and all that it encompasses fits right along with that,” said Chris Junghans, Senior Vice President of Corporate Development for the Nashville Predators. “As an entire space, the Lexus Lounge is unlike anything else the region has to offer. Everything the Lounge provides in-game, including the one-of-a-kind visual experience the convex LED wall brings to the space, offers our clients a unique viewing opportunity of sports and entertainment events that is unique to us here in Nashville.”

Architecture firm Populous designed the vision, with local general contractor Knestrick on the project. AVL consultant Wrightson, Johnson, Haddon & Williams, Inc. sought out PixelFLEX for the one-of-a-kind convex LED video wall.

“The Lexus Lounge vision was to have an ultra VIP area where a patron could experience the hockey game or any other event via a panoramic, high definition screen,” explained PixelFLEX Chief Operations Officer Monty Rains. “The original specifications called for multiple projector screens. Given the fact that the owner wanted this screen to be the centerpiece of the VIP experience, we suggested using a curved LED screen for impact and lower cost of ownership. Creating a 45-foot wide convex-curved LED screen in 2mm pitch was a substantial challenge. To our knowledge, it had not been done before in such a tight pitch in a convex configuration. Not only did we have to craft the frames to the radius of the proposed wall, but also the general contractor had to precisely construct the wall to the specifications of the design. I think the result speaks for itself.”

The VIP room is operated by an automated Crestron Media presentation system that is controlled via a touch screen. A Blackmagic 4k camera assists in making it possible to give fans in the lounge a panoramic view of the ice during games. The room also hosts 33 Samsung Commercial LED televisions and numerous QSC speakers and subwoofers, all of which were implemented by Nashville-based Elite Multimedia Installs.

In addition, 30 PixelFLEX FLEXLite 6.9mm LED tiles were installed at Bridgestone Arena’s SoBro Nissan Entrance due to downtown Nashville’s growth on the south side. As the entrance grows in use and popularity, the digital signage will remain an interactive and exceptional space for arriving fans, adding life to a previously underutilized area.

All those involved in the install of the Lexus Lounge and its vast amenities have succeeded in an immense opportunity to impress and entertain fans.

“Everyone that enters the Lexus Lounge, from members to their clients, friends and family, are in awe of the LED video screen and how it lights up the entire space while, at the same time, offering a completely clear picture of what is going on in the arena bowl,” said Junghans. “Every single piece of the Lexus Lounge was built with the idea of the space being a one-of-a-kind opportunity for our guests, and the inclusion of the LED board is no different, it is a key feature of the space.”

For more information on the Bridgestone Arena Lexus Lounge, visit BridgestoneArena.com.

View the full portfolio stories for each install…

Lexus Lounge

Nissan SoBro Entrance

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PixelFLEX Wins Parnelli Award for Innovative FLEXCurve LED Screens

The Curveable LED Tile Wins Indispensable Video Technology One Year After Debut

 Las Vegas, Nov. 22, 2014 — One year after releasing the PixelFLEX FLEXCurve at Live Design International’s (LDI) annual tradeshow, the versatile LED rental product capable of +/- 10 degree convex or concave curves won The Parnelli Award for Indispensable Video Technology of the Year.

The annual award show for the live event industry recognizes outstanding companies, individuals and products for their influence on the production business. A jury of peers made up of nearly 40,000 subscribers to PLSN and FOH magazines vote for this award, making the recognition even more significant.

In 2014, the FLEXCurve LED panels have been used in designs for multiple tours including Country Music Entertainer, Luke Bryan, numerous award shows, athletic events and high profile corporate shows.

Featuring a compact, strong and modular design, the FLEXCurve panel can transform from straight to curved by adjusting four fast-loc tabs on each wing of the panel allowing +/- 10 degree curve. Available in outdoor and indoor models ranging from 4mm to 16mm, the FLEXCurve family of screens is made with precision-cut aluminum weighing less than 40 pounds. FLEXCurve’s has a rig and click installation system, making for a seamless, fluid connection between panels. Strategic handle placements allow for an easy set up by one person.

Designed with the touring client in mind, the slim and sleek cabinet design is hot swappable and allows for mixing various pitches within a wall. The system allows for easy serviceability with quick module replacement features like captive screws, Neutrik connectors and IP65 reliability. These panels ride four to a case.

“It is such an honor to be nominated, let alone win a Parnelli Award, and we are so grateful our company and products are being recognized in the industry,” said Jeremy Byrd, PixelFLEX founder and president. “All of the nominees make great products, and being in the same category with them is an absolute honor.”

For a full list of Parnelli Award winners, visit PLSN.com.

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