David Venus, Chief Marketing Officer at PixelFLEX, joined us to talk about how companies can inspire creativity and innovation just by upgrading their physical work space. We also talked about some emerging trends in his industry and how LED can truly enhance an aesthetic.

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No matter what industry your company is in, you know that competition is more intense than it’s ever been. That’s why it’s essential to find creative ways to stand out and make a statement in order to differentiate your brand. Using LED video display technology in your corporate headquarters is an innovative and cutting-edge way to stand out. Let’s take a look.

Make a Statement

Eye-catching LED video display tech is a tool that literally provides a new way of looking at things. LED video displays make a statement to your company’s guests, potential clients, and employees, helping to brand you as a creative, innovative company that is on the cutting edge of technology. They are a cost-effective way to give your corporate headquarters a rich, modern look. Best of all, you can use these displays to broadcast product videos, messages from your executive team, social media feeds, news items, and so much more.

Get Creative

If you think LED video means a small screen you hang on the wall, you need to begin thinking outside the box. Today’s LED video display tech gives you the opportunity to create a custom video display that is unique and artistic. LED video displays are available in a huge number of sizes and configurations, so they can be placed in spaces such as corridors, elevators, lobbies, meeting rooms, and sales centers. Literally any open surface can be used to help create an unforgettable experience for your visitors and staff. And the technology has advanced to the point where curved surfaces, strips, columns, floor to ceiling displays – even floor displays and ceiling displays – are all possible. Packing the dynamic punch you desire with an LED display is truly limited only by your imagination.

 

Success Stories

Here are four examples to get your creativity flowing:

  • Equifax turned to Velocity Productions and PixelFLEX® to create a unique display for the lobby of their world headquarters. The display uses a custom TrueFLEX™ LED flexible video panel formed in a shape that mimics the Atlanta skyline with a 16:9 format screen in the center to play promotional content.
  • Reflect, a full-service provider of digital brand media solutions, created two visually dynamic LED displays using FLEXLite™ NXG technology from PixelFLEX®. The displays were not only designed to make an impact on visiting clients and guests, but to showcase some of Reflect’s creative ideas and solutions as well.
  • ASG, a national integration company, turned to PixelFLEX to help create one of the most unique and dynamic LED video wall solutions for Fortune 500 company, NetApp. The displays are not only trapezoidal, but curved 360 degrees around the center of its Data Visionary Center which is used to show off its capabilities to potential clients.
  • Looking to create an unforgettable space for their executive waiting area in the World Headquarters, Target turned to PixelFLEX. Working closely with their in house integration team throughout the process to complete installation of their first step into digital LED signage with a dynamic wall in its executive visitors lounge.

PixelFLEX® Can Help Transform Your Corporate HQ

PixelFLEX® helps bring creativity to your corporate headquarters. An American-based LED manufacturer, PixelFLEX® offers creative solutions, reliable products, and dependable service to help realize your unique vision. Working with architects, designers, engineers, and consultants, PixelFLEX® is proud to develop custom solutions for each and every customer, while also providing top-tier support throughout the entire experience.

PixelFLEX® offers industry-leading LED display technology and solutions that can help transform your space into a digital world. Take a look at https://pixelflexled.com/portfolio/.

Did you know that LED video walls are an integral part of TV broadcasts and film? It’s true! The vibrant imagery provided by this advanced technology offers the perfect backdrop on any set. Instead of using old-school projectors or printed backdrops, LED screens make it appear as though cars are actually driving along roads, or can display a realistic snowy winter land that can be seen through a window of a fictional house on a production set.

Another popular way in which LED video walls have made their debut in the television world is as a backdrop for news programs. Today’s newscasting is typically filmed on sophisticated sets, incorporating many video elements. Thus, LED video walls used in these spaces require unique design specifications that are somewhat different from regular LED video walls. Fortunately, LED screens provide design options aplenty.

LED Walls for TV and Film: Special Specifications 

  • Pixel pitch is one area that is different for these on-air or on-film scenarios. The closer the camera shot, the closer the pixels need to be for optimal results.
  • Refresh rate is another aspect to consider. It must be fast so that content looks natural and transmits seamlessly.
  • Dual powered displays are a must. Having two power sources prevents content loss due to power issues during broadcast.
  • In a newsroom floor scenario, opt for a non-bezeled display. Bezels break up the connected screens, providing poor aesthetic appeal, making bezel-free LED screens the ideal solution.
  • Cable-free designs that contain wires within an enclosed cabinet not only provide a neat appearance, but are less of a tripping hazard for employees, guests, or on set talent.

 LED Video Floors
In addition to video walls, LED displays can also be integrated as part of the floor in news broadcast or other production settings. Recently, a major new station’s floor was revamped with an LED screen, making it a centerpiece for aerial and push and pull shots in front and above the main news desk. Made possible with a 6mm floor and surface screen, this application is just one unique LED video innovation being implemented in the TV and film realm.

Curved Screens Now Possible
When outfitting a broadcast set or a movie scene, sometimes straight against the wall doesn’t work—the anatomy of the set may make traditional flat or flexible panels an implausible option. Highly adaptable, lightweight curved LED displays can curl, bend, fold and attach to a concave or convex wall, melding seamlessly into a set’s background, making just about any backdrop possible.

LED Video Walls: The New Movie Screen?
Not only are LED screens facilitating better, more believable cinematography and more dynamic news sets, they have also become the cutting-edge go-to medium for theater screens. Part of the movie-going experience since cinema’s early beginnings, LED theater screens remove the antiquated and often erratic projector operation from the equation. The first LED screen debuted at Pacific Theatres in California in April. Industry experts view this as a well-timed move that could attract movie watchers back into the theater. The overall vibrancy and blacker blacks of LED cinema screens are certain to become the preferred source of movie viewing, and may be the enticement necessary to keep fans from waiting until they can watch a movie at home on their own LED televisions.

PixelFLEX Takes Innovation to the Set
As a trend leader of industry leading LED displays, the PixelFLEX team has developed LED screens specifically with TV and film industry applications in mind. The FLEXMod is a lightweight screen that bends and curves, while the LumiFLEX has an LED surface that turns floor space into an amazing visual experience. Learn more about all of PixelFLEX ‘s products and the many spaces LED screens can inspire.